Why You Should Break Up with Big Brands and Fall in Love with Small Skincare Businesses

Let’s face it, big-brand skincare can be like that ex who always promises to change but never does. You keep giving them second chances, but in the end, you’re still left with an empty wallet and questionable results. Enter small businesses, like Rainbow Roots, here to swoop in with love, diversity, and prices that don’t make you want to eat instant noodles for the rest of the month.

Diversity Matters—We’re Not All One Shade of Beige

Unlike those big brands that seem to think we’re all living in the same lighting as a potato, small businesses celebrate your uniqueness! At Rainbow Roots, we know that beauty comes in all shades, textures, and skin types. You deserve products that see you for who you are, not just another number in a marketing meeting. Think of it as skincare that actually cares.

Inclusivity—Because Skincare is for Everyone, Not Just Influencers

Tired of seeing ads where every model looks like they just walked off a runway and straight into a 10-step skincare routine? Yeah, us too. Rainbow Roots believes skincare should be inclusive. Whether you're dealing with dry skin, acne, or just the aftermath of watching one too many late-night Netflix binges (we see you), we’ve got products for everyone. Plus, no one here is pretending our products come with a side of fame.

Affordability—Goodbye to the $100 Moisturizer, Hello to Keeping the Lights On

Buying from big brands often feels like you’re paying for the pretty packaging rather than what’s inside. Meanwhile, small businesses like Rainbow Roots deliver quality without the price tag that makes your credit card cry. You can actually buy a face serum and still afford dinner. Imagine that.

Support People, Not Just Profits

When you buy from small businesses, you’re supporting real people, not faceless corporations with boardrooms full of folks who can’t tell the difference between jojoba oil and motor oil. Each purchase helps real artisans—who genuinely care about your skin and not just their quarterly earnings—keep doing what they love.

So, next time you’re browsing for skincare, swipe right on a small business like Rainbow Roots. We promise we won’t ghost you—unless it’s in the spirit of a Halloween-themed soap bar.